Pinning It Forward

I love lapel pins because they are great conversation starters. Like unobtrusive, little miniature walking billboards, they share messages about who you are: your professional affiliations, military service, favorite sports teams, events you’ve attended, or causes that you believe in. Wear a lapel pin and you open yourself up to meeting people who are interested in your causes. Ask someone else about their pin and you’re bound to finish that conversation more enriched, more enlightened.

It’s a subtle way of ‘paying it forward’. The ‘pay it forward’ concept really hit the mainstream when the movie, Pay it Forward  (based on the book of the same name) came out in 2000. In the film, a social studies teacher challenges his students to think up a practical way to make the world a better place and put it into action. His 11-year-old student comes up with the notion of Pay it Forward. The idea is to do a needed favor for three different people without being asked, and then ask them to do the same for others. It was a new twist on performing random acts of kindness.

I was thrilled when I discovered this New York Times article , Letting His Lapel Spread the Word About His Cause, where Mark Roithmayer introduces the idea of ‘pinning it forward’.  The article, (which is definitely worth reading) profiles Roithmayer, in his role as president of the national nonprofit advocacy organization Autism Speaks. Mark travels frequently for Autism Speaks and always wears a puzzle-shaped lapel pin on his suit. The article sites several different instances when Mark’s lapel pin has started incredible conversations about autism and opened the door for introductions to people directly connected to or deeply interested in this cause.

Mark (pictured above right) says:
“I always take off my pin and give it to someone who shares his or her story. I think of it as ‘pinning forward.’ In fact, I have learned to take a small bag of pins with me whenever I travel because passengers and airline workers — even the security guys — regularly ask me for them.  And I gladly give them away.  It kind of reminds me of when pilots used to give young passengers wing pins to commemorate their flight, and maybe build a little brand loyalty in the process.”

So what are you waiting for? Isn’t it time that you started your own ‘pin it forward’ campaign?

20 Reasons for Lapel Pins

I love lapel pins because they an unobtrusive and tasteful way to make a statement about your beliefs, affiliations, and values.

These hard-working little metal billboards are one of the most low-cost, yet effective ways to deliver a message. They’re also excellent conversation starters, instant builders of camaraderie, and strong visual messages.

Looking for a reason to wear a lapel pin? I’ve got plenty for you.

You can wear a lapel pin to:

20. Dress Up or Decorate Your Lapel
19. Brag About Receiving Special Employee Recognition or a Prestigious Award
18. Identify Your Membership in a Fraternity or a Sorority
17. Demonstrate Your Affiliation with a Professional Organization
16. Support a Charity or a Cause
15. Cheer for a Sports Team
14. Show Your Holiday Spirit
13. Commemorate an Anniversary
12. Celebrate Your First Parachute Jump, Kayaking Adventure, or Yoga Retreat
11. Show That You’ve Joined a Club
10. Break the Ice at a Networking Event
9. Promote Your Business
8. Create Awareness About Breast Cancer, AIDS, Autism, etc.
7. Prove That You’ve Been to a Museum, the Hard Rock Café, Disneyworld, etc.
6. Encourage Pin Collectors and Traders to Trade with You
5. Promote a Sale, a Special Promotion, or an Upcoming Event
4. Identify Yourself as a Conference or Trade Show Attendee
3. Show Your Loyalty to a Branch of the Military or a Civic Organization
2 Advertise Your Interests, Hobbies, and Beliefs
1. Show Your Patriotism

So what are you waiting for? Give me a call and we’ll help you design your own personal lapel pin billboard today!

Did You Earn Your Wings?

 Aah, the good ol’ days….I travel extensively and these days we’re lucky if the airline gives us a bag of pretzels and something to drink.  But do you remember the days when the airlines used to serve food on real china with real silverware?  Or the era when you could still get pillows and blankets and slippers without flying first class?

The airlines used to treat children well too.  As a kid it was so exciting to fly the friendly skies knowing that your reward would be a set of plastic wings “just like” the ones the pilots wore on their uniforms.  Didn’t every child dream of becoming a pilot or a flight attendant after receiving a junior wings lapel pin?

Those airline lapel wings are now pieces of nostalgia sought after by collectors.  Manufacturers started issuing lapel pins in the 1930’s.  Today there are over 900 known types of junior wings.  They have been made from cast metal, stamped tin, plastic, cloth, paper and vinyl.  Small plastic wings sell for about $1 each on the collectibles market whereas metal wings command about $25 a pair.  As for those childhood memories?  Well, they’re priceless.